Oakville, Ontario, Canada - July 21, 2004 – Tenbelowzero is pleased to announce that Prudential Properties Plus has selected and implemented the Aviniti CMS for TorontoTheGood.com – one of Canada’s most well known real estate portal.

 

Using Aviniti CMS, Prudential Properties Plus has delivered the most comprehensive, online realtor-to-customer relationship system. The site now handles over 10,000 unique visits per month and has generated a 740% increase in customer leads.

 

This robust customer/broker/agent site offers business intelligence, sophisticated metrics, and easy to use customer and content management functions designed to increase both agent and broker productivity.

 

Prudential Properties Plus’ decision to invest in torontoTheGood.com is a strategic one, intended to capitalise on the power Web technology delivers to brokers, agents and consumers.

 

Mike Manley, owner and manager of Prudential Properties Plus believes the Internet serves a vital role in the marketing of real estate. “The new system definitely gives our agents an advantage,” says Manley.“ They appreciate the Company sending leads directly to their e-mail or cell-phones as they can quickly respond to customer inquiries. In turn, it’s empowering my agents to delivery better results.”  Manley shares a success story that shows he’s reaching his goals:  a family living in Thailand that was moving to Toronto chose to buy their home through Prudential because they felt TorontoTheGood.com was the best site in the city. “Sellers are impressed too,” indicates Manley, “when we show them the marketing and exposure we create with TorontoTheGood.com we get the listing!”

 

About Prudential Properties Plus

Prudential Properties Plus has been serving the community for over eight years.  It has steadily grown and now has over 100 sales representatives in three offices across the GTA. The firm is part of the Prudential Real Estate Affiliates - a network of 1,700 brokers and 50,000 agents across North America.

 

About Tenbelowzero

Established in 1992, Tenbelowzero is a leader in content management solutions for the manufacturing, publishing and real estate markets. Using their Aviniti Content Management System, Tenbelowzero has a proven track record of delivering easy to use yet powerful solutions that help customers increase business while reducing operating costs.

For further information contact:

 

Michael Manley, Owner/Manager              James Campbell, President / CEO

Prudential Properties Plus                                        Tenbelowzero

www.torontothegood.com                            www.tenbelowzero.com